Explore the evolving dynamics of transatlantic business between Finland and the United States.

This engaging panel will highlight strategies for navigating cultural, regulatory and market complexities while maximizing opportunities for growth.

Key discussion points will include: Discovering high-potential industries and emerging trends driving growth in Finnish-American trade; navigating cultural nuances to bridge cultural gaps, build partnerships and strengthen marketing impact; gaining insights into the legal, compliance and trade/tariff landscape to avoid pitfalls and ensure smooth market entry; exploring how technology and innovation shape modern cross-border business success.

PRESENTERS

Tim Halloran (Director of Integrated Ad Operations, AIMCLEAR), Rob Karwath (Vice President, AIMCLEAR – digital marketing agency) and Peter Anderson (Executive Creative Director, Riley Hayes – creative advertising agency).

Tim Halloran
Tim’s decade of experience in digital marketing makes him well-equipped to lead his clients in reaching their goals. He’s worked with the best PPC influencers in the industry and has been mentored by the top digital & traditional marketing minds of the 21st century.

In 2012, when Facebook Ads was in its infancy, Tim spearheaded the leadership of his agency’s paid social department, producing successful & measurable B2B campaigns at a time when most companies had yet to consider paid social a viable medium.

He’s successfully managed accounts across multiple industries including finance, manufacturing, technology, transport, health (B2B & B2C), retail, education, SaaS, and more.

Rob Karwath
Rob Karwath is Vice President of Communications and Business Relations at AIMCLEAR, directing the Communications Practice Group and business development.

Before coming to AIMCLEAR, he was founder, president and CEO of North Coast Communications, a Minnesota-based strategic communications firm with clients nationwide. He also served as a journalism professor and general manager of campus media at the University of Kansas.

Rob began his career as a reporter at the Chicago Tribune and rose through the ranks to become business editor, political editor, Sunday editor, general manager, product development director and innovation editor. As business editor, he led a team of reporters whose series on the downfall of the legendary Arthur Andersen accounting firm was a finalist for the Pulitzer Prize. In addition, Rob reported and created programming for WGN-TV and WGN-AM, both owned by parent Tribune Co.

Later, Rob served as executive editor of the Duluth News Tribune and a leader of the team that directed business of Knight Ridder Inc.’s six regional newspapers and magazines in Minnesota and Wisconsin. He helped start the news operation of partner television station KQDS-TV and anchored part of the station’s nightly broadcast.

He holds a Bachelor of Science Degree with honors in Journalism from the University of Kansas and an MBA with honors from the University of Chicago’s Booth School of Business.

Peter Anderson
With over two decades of extensive agency and corporate experience, Peter Anderson knows how to build and lead award-winning creative solutions for partners and clients. He is Executive Creative Director at Riley Hayes in the effort to set sails anew and refocus objectives. To these goals, he has positioned the creative for success. Riley Hayes “Creates With Joy”, by bringing humanity to humanity and building real relationships with customers that produce real results.

Peter is a board member of the Finnish American Chamber of Commerce – MN. Born into a proud Finnish-American family, he is passionate about building bridges between Minnesota and Finland.